{"id":116852,"date":"2014-02-27T21:37:23","date_gmt":"2014-02-27T20:37:23","guid":{"rendered":"http:\/\/www.hier-luebeck.de\/?p=116852"},"modified":"2014-02-27T21:39:17","modified_gmt":"2014-02-27T20:39:17","slug":"coca-colas-social-media-erfolg-mit-anti-social-media-spots","status":"publish","type":"post","link":"https:\/\/hier-luebeck.de\/index.php\/coca-colas-social-media-erfolg-mit-anti-social-media-spots\/","title":{"rendered":"Coca-Colas Social-Media-Erfolg II"},"content":{"rendered":"<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/rw_9OU56qKA\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>Coca-Cola verteufelt gerade Facebook, Twitter und Co. und feiert damit auf genau diesen Kan\u00e4len super Erfolge. Die Ansage dabei: Das Leben findet nicht im Netz statt! Da bleibt nur noch Frage: Wenn ein Unternehmen mit einer Anti-Social-Media-Kampagne so erfolgreich in den sozialen Medien ist &#8211; ist das nun erfolgreiches Marketing oder nicht?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Coca-Cola verteufelt gerade Facebook, Twitter und Co. und feiert damit auf genau diesen Kan\u00e4len super Erfolge. Die Ansage dabei: Das<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[11],"tags":[],"class_list":["post-116852","post","type-post","status-publish","format-standard","hentry","category-menschlich-gesehen"],"_links":{"self":[{"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/posts\/116852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/comments?post=116852"}],"version-history":[{"count":1,"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/posts\/116852\/revisions"}],"predecessor-version":[{"id":116854,"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/posts\/116852\/revisions\/116854"}],"wp:attachment":[{"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/media?parent=116852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/categories?post=116852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hier-luebeck.de\/index.php\/wp-json\/wp\/v2\/tags?post=116852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}